We’ve just deployed an upgrade to our geotargeting that lets you target users within multiple countries at once. Before this, Perfect Audience geotargeting let advertisers target “U.S. & Canada”, All Countries, or a specific other country of their choosing. Many customers felt this was pretty lame, and we agreed. So today we’re happy to announce you can now target all countries, or add multiple countries to your targeting so you can retarget across an entire region, like North America or Western Europe.
This is a relatively small change, but it does allow for even more control and precision for Facebook and web retargeting campaigns. If you have a campaign limited to just one country right now, you can now expand that targeting out to reaching users across more regions.
Enjoy and please keep the feedback coming!