3 easy ways to prepare your retargeting for the holidays

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Nearly half of all U.S. shoppers expect to shop online on either Black Friday or Cyber Monday, according to surveys from Overstock.com and Nielsen Company. Are your Perfect Audience retargeting campaigns prepared? We ran a pretty detailed breakdown for how to update your creatives, budgets, and retargeting lists last year around this time.  Check it… Read more »

New Feature: Update your company information in Perfect Audience

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Small but useful feature to announce today! You can now update your “Company” info in Perfect Audience.  This is the information that appears on the e-mail invoices we send each week after our billing process.  Before now, we were using the data you entered from your first site to configure that.  Obviously this was a… Read more »