Today we’re excited to announce we’ve made it easier to optimize the creatives running with your Perfect Audience campaigns. Perfect Audience customers can now pause any ad running within a creative with just single click from the campaign detail page. Until now, customers had to go through a cumbersome process of switching into campaign-edit mode and deselecting underperformers.
We’ve streamlined the process to just a single click that merely pauses delivery for an ad within a campaign, without actually removing it from the campaign (in case you want to reactivate it later).
You’ll see new “Pause” buttons in the far right of your “Ad Performance” table on campaign detail pages. Here’s an example:
How to get started
Click to the detail pages for any of your active Perfect Audience campaigns and pause ads not reaching your marketing goals using the new button on the far right. Yep! Pretty simple!