New Features and Holiday Retargeting Tips

Posted by & filed under Features, Win at Retargeting.

The holiday shopping season is in full swing.  Take advantage by giving your Perfect Audience campaigns a boost, and also by checking out a few new features we have to share. New stuff:   Instagram Retargeting – it’s here, and it’s #instagood.  Add Instagram retargeting to your Facebook campaigns.  Here’s why that’s a good idea,… Read more »

Just In Time for the Holidays – Retargeting a New Luxury Audience with the Sharper Image

Posted by & filed under Articles, Features, Win at Retargeting.

In addition to retargeting, Perfect Audience works as a network of advertisers by using Connect, a way to share audiences without competing.  Today we’re highlighting the Sharper Image, an American brand that offers consumers home electronics, air purifiers, gifts and other high-tech lifestyle products.  Kirk Ciarrocchi, Paid Search Marketing Manager explains the benefits of Perfect… Read more »

WEBINAR: Perfect Audience 201 – Advanced Retargeting Techniques

Posted by & filed under Features, News, Win at Retargeting.

Now that you’ve used Perfect Audience for a little while, it’s time to become a retargeting rockstar!  You can do that by learning advanced retargeting techniques in Perfect Audience 201, a webinar hosted by Senior Customer Success Manager Scott Danielson. Topics covered include: Web banner ad best practices Dynamic and seasonal ads Mobile ads (more info on… Read more »

New Perfect Audience Feature: IP Address Exclusion

Posted by & filed under Features, News, Win at Retargeting.

Perfect Audience now features the ability to exclude IP addresses from your campaign(s).  You can enable this when creating or editing a campaign. Use IP Address Exclusion to prevent your ads from serving to yourself, your team, or your agency. Here’s how: Start at your dashboard. Edit your campaign Select “Exclude IP Addresses” Enter a comma-separated… Read more »

New Feature: Bulk Edit Ads

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Happy Friday! We’re always asking our customers what new features they’d like to see added to Perfect Audience. We definitely do our best to accommodate these requests, and today I’m very pleased to announce a feature that’s been asked about for a long time – Bulk editing ads! If you need to make changes to… Read more »