New Feature: Boost News Feed CTR with Call-to-Action Buttons

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Facebook recently released a powerful feature – a native call-to-action button for brand posts.  You might have seen it in your News Feed already.  Starting today it’s available to all Perfect Audience customers.   Many of our customers use call-to-action language in their copy because it is a key driver for clicks, and with the introduction of these buttons,… Read more »

Introducing Retargeting List Reports

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Need to send a report on your retargeting lists to your boss, client, agency, or co-worker?  It’s a snap now! You’ll be happy to know that we’ve added reporting capability for your retargeting list size stats. The retargeting list size report covers that past 30 days of data, and you can retrieve it easily from the Retargeting… Read more »

New Feature: Filter Campaign Performance by Campaign Type

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Just a quick little feature notice today: Your Perfect Audience dashboard now has the ability to filter your performance stats by campaign type. This filter gives you more insight into how your campaigns of a particular type are performing as a whole. Use the filter dropdown menu on your dashboard to select a campaign type,… Read more »

3 Awesome New Features at Perfect Audience!

Posted by & filed under Articles, Features, News.

Happy Friday! Today we’re very pleased to announce some new features and enhancements to your Perfect Audience account. We’re always looking for ways to improve our user’s experience, so we’ve recently made a few changes based off of our customer feedback. You talk, we listen! Here’s what’s new: Archive Conversion Goals It’s true! You can now… Read more »

News Feed Retargeting Made Easy

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Last week we announced the release of our newest feature, News Feed Retargeting. Today, we’re happy to update that feature to make the setup process much simpler. Now, all you need to do is copy the URL of the Facebook Page you want to connect to Perfect Audience and paste it in your settings: No… Read more »

News Feed Retargeting out of beta, live for all Perfect Audience customers!

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Today, we’re pleased to announce the release of our newest feature, News Feed Retargeting! We’ve been beta testing this feature for a while and we’ve now pushed this live to all of our customers. With News Feed Retargeting, you can connect your company’s Facebook page to Perfect Audience and build campaigns that serve large Page Post… Read more »