Perfect Audience at SXSW: Private parties w/ Small Business Web, Free campaign optimization sessions

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Going to SXSW?  So is Perfect Audience! Network at the Perfect Audience & The Small Business Web Private Parties You are invited to the Perfect Audience & Small Business Web startup parties at SXSW this week. We’ve teamed up with a bunch of great companies like Constant Contact, Mailchimp, Google, Olark, Salesforce, and Crowdtilt to… Read more »

Perfect Audience announces plugins for WordPress and Drupal to make retargeting even easier for marketers

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Got a WordPress blog where you want to retarget visitors?  A Drupal site? Today we’re announcing a WordPress plugin and a Drupal module that makes it easier than ever.  With the Perfect Audience WordPress plugin and Perfect Audience Drupal module, marketers can install our tracking tag on any WordPress or Drupal site in just a… Read more »

3 ways to prepare your retargeting for a $2b Cyber Monday

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The holiday season is upon us.  Consumers are on the prowl for gifts and are expected to spend as much as $2b on Cyber Monday alone according to reports. Is your retargeting ready? You do not want to miss out on these sales.  Every component of your marketing funnel can benefit from a holiday makeover,… Read more »

The value of Facebook Retargeting explained in Rage Comic form

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Hi, folks!  This month we’re working hard to spread the word about the value of Facebook Retargeting with Perfect Audience.  We’re talking to journalists, bloggers, social media technorati, and more about how effective this new form of advertising is for companies of all sizes.  Today, enjoy this rage comic explaining the value proposition from the… Read more »

YCombinator-backed Perfect Audience launches fast and easy Facebook retargeting, raises $1.1m seed round

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Brands of all sizes can create Facebook retargeting campaigns in minutes to bring back lost customers and get more sales with Perfect Audience, a YCombinator-backed startup launching today. Retargeting is the most effective form of online advertising available today.  Serving your ads to lost web visitors as they visit sites across the web can deliver… Read more »