Got a WordPress blog where you want to retarget visitors?  A Drupal site? Today we’re announcing a WordPress plugin and a Drupal module that makes it easier than ever.  With the Perfect Audience WordPress plugin and Perfect Audience Drupal module, marketers can install our tracking tag on any WordPress or Drupal site in just a… Read more »

The holiday season is upon us.  Consumers are on the prowl for gifts and are expected to spend as much as $2b on Cyber Monday alone according to reports. Is your retargeting ready? You do not want to miss out on these sales.  Every component of your marketing funnel can benefit from a holiday makeover,… Read more »

Hi, folks!  This month we’re working hard to spread the word about the value of Facebook Retargeting with Perfect Audience.  We’re talking to journalists, bloggers, social media technorati, and more about how effective this new form of advertising is for companies of all sizes.  Today, enjoy this rage comic explaining the value proposition from the… Read more »

Brands of all sizes can create Facebook retargeting campaigns in minutes to bring back lost customers and get more sales with Perfect Audience, a YCombinator-backed startup launching today. Retargeting is the most effective form of online advertising available today.  Serving your ads to lost web visitors as they visit sites across the web can deliver… Read more »

Launching a new product is a gradual, repeated process. It happens in pieces. First it is launched as an idea, usually shared with friends and colleagues.  It is then “relaunched” soon after as designs, or even a functional prototype.  This prototype might be “launched” to a handful of customers, and based on feedback, the product… Read more »