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I’ve spent the last couple of weeks posting links to various articles containing great advice for your ads, website, or e-commerce store. Some of these tips are incredibly valuable. A simple tweak here or there can really boost your sales and traffic. If you’re successful, I’m successful, so here’s a couple of my favorites from the last few weeks for your consideration.

Today’s Topic: Landing Pages

In this article, John Paul Mains at Marketing Land invites you to think of landing pages from the customer’s point of view. He’s right when he says that consumers are learning to tune out anything uninteresting on the internet. Take a look at his tips to optimize your pages!

Let’s face it – Landing pages are a science. Don’t believe me? Take a look at this article from Greg Digneo at Unbounce. He breaks down each section of a landing page and explains why things do/don’t work. It’s a really interesting read!

I’ll be back next week with some more of my favorites!

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Scott Danielson

Scott is the Customer Success Manager at Perfect Audience. He holds a degree from Illinois State University and has over 13 years experience working in the customer service/tech support field.

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