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It’s Thursday, which means it’s time to revisit some of my favorite tweeted tips from the past week. If you don’t already, be sure to follow us on Twitter @perfectaudience!

Today’s Topic: Social Relevance

We’re always discussing ways to keep your site, ads, and campaign socially relevant. Create ads that go along with holidays, current events, or other popular stories/events and you just might see a boost in conversions.

This is one of the most helpful articles I could find on this topic. Kudos to Chris Kilbourn for composing this for KissMetrics.


Don’t forget about other social media sites! Many people (myself included) never think of using LinkedIn in conjunction with your marketing campaign. After all – it’s a way to connect business professionals, not a marketing tool, right? Nope! Take a look at this article from Margie Zable Fisher on Small Biz Trends about this very topic.


Have any marketing tips you’d like to share? Let us know on Twitter!

Scott Danielson

Scott is the Customer Success Manager at Perfect Audience. He holds a degree from Illinois State University and has over 10 years experience working in the customer service/tech support field.

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