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Happy Friday!

Today we’re very pleased to announce some new features and enhancements to your Perfect Audience account. We’re always looking for ways to improve our user’s experience, so we’ve recently made a few changes based off of our customer feedback. You talk, we listen! Here’s what’s new:

Archive Conversion Goals

It’s true! You can now archive any conversion goals that you’re not interested in seeing anymore. To do this, head to Manage-> Conversions. Look in the Actions column for the little file box icon:
Screen Shot 2014-02-21 at 11.19.46 AM
It’s the icon on the far right in this image. Click that to archive the conversion.Screen Shot 2014-02-21 at 11.31.37 AM

That’s all there is to it! If you need to unarchive the goal, click this button:
Screen Shot 2014-02-21 at 11.33.25 AM
Then click the checkmark icon to reactivate the conversion:
Screen Shot 2014-02-21 at 11.34.21 AM

(Note: You will only be able to archive conversions if they are not attached to a campaign.)

Archive/Delete Unused Websites

Do you have a bunch of sites listed in your account that you don’t use anymore? No need to keep them in your site list! Now you can archive those sites.

First, go to your Site Manager by clicking on your email address, then clicking Site Manager.
Screen Shot 2014-02-21 at 11.47.40 AM

In your Site Manager, look for the Manage column and click the Options button.
Screen Shot 2014-02-21 at 11.48.22 AM
You can Archive or Delete the site here. Follow the same procedure to reactivate archived sites.

(Note: You can only archive sites that do not have active campaigns attached to them.)

Updated Management Menus

You might have noticed this one already! We’ve recently updated our menus to make managing your account quicker and easier than before. You can now create Ads, Retargeting Lists, or Conversion Goals directly from the Manage menu:
Screen Shot 2014-02-21 at 11.53.24 AM

In addition, you can now access your most important settings from the settings menu:
Screen Shot 2014-02-21 at 11.55.38 AM
(Take a look at our documentation for explanations of these settings.)

We hope you enjoy these updates! All of these changes came from our customers submitting their ideas to us. We’d love to hear what you want to see next! Let us know in our Feedback Forum or by emailing us at

Scott Danielson

Scott is the Customer Success Manager at Perfect Audience. He holds a degree from Illinois State University and has over 10 years experience working in the customer service/tech support field.

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