Product-specific dynamic ads are some of the strongest advertisements online retailers can use. Showing someone the specific item they were looking at...
Increase CTR and Conversion Rate with Multi-Product Dynamic Ads
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Posts Written by Max Stewart
Get Your Ads to the People Most Likely to Click with Facebook CPC Bidding
Some feature news: Cost-per-click (CPC) bid settings are now available for your Facebook retargeting campaigns in Perfect Audience. Previously, our default...
Reach New Customers with Facebook Lookalike Audiences in Perfect Audience
Delivering your creative messaging the people who leave your website without converting is the main goal of retargeting, whether they go elsewhere on the web,...
5 Examples of Ads and Landing Pages That Have Perfected Post-Click Optimization
This is a guest post from our friends over at Instapage. More than 97% of ad clicks don’t convert. That’s a statistic bound to frighten even the most valiant...
Retargeting Tips for the Holidays
The holiday shopping season is in full swing. Take advantage by giving your Perfect Audience campaigns a boost, and also by checking out a few new...
Instagram Retargeting
Considering retargeting on Instagram? It's fast, easy, and you should do it if you want to reach a huge section of mobile consumers. Quick facts: Instagram...
Share Audiences Without Competing? Introducing CONNECT From Perfect Audience
In addition to retargeting, Perfect Audience works as a network of advertisers by using Connect, a way to share audiences without competing. Today we’re...
Holiday Retargeting Techniques For Marketers and Brands
Holiday shopping is in full swing even though Cyber Monday is still two weeks away. If you’re running retargeting campaigns, make sure they’re as prepared...
Perfect Audience 201 – Advanced Retargeting Techniques
Now that you've used Perfect Audience for a little while, it's time to become a retargeting rockstar! You can do that by learning advanced retargeting...
Don’t Serve Ads to Yourself or Your Team: How to Exclude IP Addresses from Your Retargeting
Perfect Audience now features the ability to exclude IP addresses from your campaign(s). You can enable this when creating or editing a campaign. Use IP...
Why Mobile Retargeting Needs to be Part of Your Strategy
It’s official – mobile device use now accounts for 68% of digital media time, with 87% of people reporting that they have their smartphone at their side at...
About Max Stewart
Max Stewart is a Customer Success Manager at Perfect Audience with ten years experience in digital marketing. He is a die-hard Cubs fan and a very average guitar player.