What’s New With Support & The First of our Advanced Integration Blog Series

Posted by & filed under Articles, Tech.

Director of Customer Success Scott here! I’ve been in charge of Perfect Audience’s training videos, documentation & knowledge base since my first day five years ago. As a customer of many online platforms, I often find myself searching support documentation and just can’t locate what I’m looking for. It’s crucial to me that Perfect Audience’s… Read more »

New Feature: Self Service Dynamic Banner Product Ads!

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Dynamic personalized ads featuring products based on shopper browsing behavior are driving 30-40% higher conversions than standard banner ads. However, creating dynamic banner ads is a costly and time intensive task. Today, Marin’s Perfect Audience is changing that! Starting today, you’ll be able to create and design Dynamic Banner Product Ads in addition to your Dynamic Facebook Product… Read more »

New Feature: Assisted Conversions

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As of today, there is a new metric in your Perfect Audience dashboard called “Assisted Conversions”. General conversion metrics about your visitors only tell part of the story. In reality, there are many steps a visitor might have taken before converting on your site. Assisted Conversions help give you better insight for how other campaigns may… Read more »

New Feature: Bulk Edit Ads

Posted by & filed under Features, News.

Happy Friday! We’re always asking our customers what new features they’d like to see added to Perfect Audience. We definitely do our best to accommodate these requests, and today I’m very pleased to announce a feature that’s been asked about for a long time – Bulk editing ads! If you need to make changes to… Read more »

How to Fine-Tune Your Holiday Retargeting Campaign to Boost Performance

Posted by & filed under Win at Retargeting.

Pumpkin spice lattes. Cold weather. Football on TV. That can only mean one thing – the holidays are here! While you’re busy planning your holiday vacation, family meals, or gift shopping plans, remember to schedule a few minutes for your retargeting campaigns. Consumers are ready to spend billions over the next six weeks (especially online!)… Read more »