Perfect Audience now features the ability to exclude IP addresses from your campaign(s). You can enable this when creating or editing a campaign. Use IP...
It’s official – mobile device use now accounts for 68% of digital media time, with 87% of people reporting that they have their smartphone at their side at...
Happy Friday! We're always asking our customers what new features they'd like to see added to Perfect Audience. We definitely do our best to accommodate these...
The next step beyond the app install Once you’ve driven the app install, what happens next? Retention is a significant challenge for mobile app developers....
This Publisher Spotlight originally appeared on Marin Software's Marketing Insights blog and it is a series in which we’ll be introducing premium...
Have you ever noticed a typo in your Facebook ad, or decided to use another image after pressing the “save” button? Up until now, you would have to create a...
Want to see how 4 of your 9 campaigns are performing? All of your campaigns except for just one? Now it's possible! Today we're happy to...
Hello fearless retargeters! Perfect Audience has been acquired by Marin Software for $25.5m. The news is all over the place: Techcrunch, AdExchanger,...
We are proud to announce that Twitter Retargeting is live and available on Perfect Audience. Customers can now use their Perfect Audience retargeting...
We are proud to introduce Perfect Product Ads, dynamic personalized Facebook retargeting for retailers. With Perfect Product Ads, retailers can turn their...
Happy Friday! Today we're very pleased to announce some new features and enhancements to your Perfect Audience account. We're always looking for ways to...
Time to update your News Feed ads! Facebook News Feed Retargeting has quickly grown from 0 to a very popular feature for Perfect Audience customers. Today...