Test Your Perfect Audience Site Tracking Tag with This Extension

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If you’re looking for a fast and easy way to test Perfect Audience’s Site Tracking Tag and you’re a Chrome user, here’s a free new tool. The Perfect Audience Tag Verifier is great for any Perfect Audience advertiser but especially those running dynamic product campaigns – this will make sure Perfect Audience is receiving the information… Read more »

What’s New With Support & The First of our Advanced Integration Blog Series

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Director of Customer Success Scott here! I’ve been in charge of Perfect Audience’s training videos, documentation & knowledge base since my first day five years ago. As a customer of many online platforms, I often find myself searching support documentation and just can’t locate what I’m looking for. It’s crucial to me that Perfect Audience’s… Read more »

Perfect Audience and Shopify: One-Click Integration, $250 Free Credit

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Perfect Audience is excited to announce our new integration with Shopify.  Users of this leading ecommerce platform can now set up retargeting campaigns in a flash. With our one-click integration, we’ll import your Shopify product feed and automatically create a set of dynamic ads featuring your store’s products. Advertise to your site visitors and cart… Read more »

Instagram Retargeting

Posted by & filed under News, Tech, Win at Retargeting.

Considering retargeting on Instagram? It’s fast, easy, and you should do it if you want to reach a huge section of mobile consumers. Quick facts: Instagram has 400 million daily active users, including 55% of the 18-to-29 demographic. 26% of Instagram users make $75,000+ per year. Instagram continues to rise and is expected to make… Read more »

How to Set the Right Targeting Lookback Window for Every Audience

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  It’s good strategy to periodically review your retargeting campaigns to make sure you’re hitting your volume and performance goals. An important part of that is setting the right Targeting Lookback Window for each of your audiences. This post discusses targeting windows, why they’re important, and how to set or change them in Perfect Audience…. Read more »