Delivering your creative messaging the people who leave your website without converting is the main goal of retargeting, whether they go elsewhere on the web, to Facebook, or their mobile device. While this is a key part of any company’s digital strategy, you also need tools for growth and methods for expanding the total size of your audience and prospecting without a lot of additional effort.
SharpSpring Ads now gives you the option to retarget people who have never been to your website, expanding your reach and exposing you to more potential customers. We can do this with Facebook Lookalike Audiences, giving you the chance to reach people who resemble your visitors and customers but who aren’t part of your segments yet.
If you’re running Facebook campaigns in SharpSpring Ads, this will only take a few minutes to set up. If you haven’t started that yet, you can do so with these instructions.
If you have any questions please write to success@perfectaudience.com
Happy retargeting!
-The SharpSpring Ads Team
Reach New Customers with Facebook Lookalike Audiences in SharpSpring Ads
Marketing Manager - SharpSpring Ads: Kathleen is an enthusiastic marketer experienced in marketing automation, campaign management, and digital analytics. She's previously worked on direct mail campaigns, spear-headed lead generation efforts, and managed the marketing intern program at SharpSpring.
Post categories: Articles
Post tagged with: display retargeting, facebook, lookalike audiences, new features, prospecting