Recent Changes in Programmatic Advertising – Original Research

New research by Perfect Audience and Ascend2 reveals what 213 marketing professionals are doing to optimize their programmatic advertising program. 

These topics and more are discussed by our expert panel in the video below:

  • Top challenges when executing a programmatic advertising strategy and what you can do to overcome those challenges.
  • Plan your budget for the next 6 months based on data from leading programmatic marketing professionals.
  • What are the primary objectives of a programmatic advertising program?
  • What are the most effective tactics for a programmatic advertising program?
  • What are the most meaningful metrics used in programmatic advertising?

Get the slides here….

Webinar-The_State_of_Programmatic_Advertising

 

Speakers:

Eric Stockton, Perfect Audience
Todd Lebo, Ascend 2
Roy Steves, Statbid

Your Questions Answered – Q&A Follow-up

<a href="https://blog.perfectaudience.com/author/kathleen/" target="_self">Kathleen Davis</a>

Kathleen Davis

Digital Marketing Coordinator - Perfect Audience: Kathleen is an enthusiastic marketer experienced in marketing automation, campaign management, and digital analytics. She's previously worked on direct mail campaigns, spear-headed lead generation efforts, and managed a team of interns at SharpSpring.
Post tagged with: A.I., Eric Stockton, Todd Lebo, Webinars

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