Retargeting Essentials For The 2018 Holiday Season

Posted by & filed under Articles, Uncategorized, Win at Retargeting.

    2018 will beat 2017 in every major online retail category: the duration of the season, the amount spent, and the number of shoppers who engage.  We’ve put together a list of tips to boost your retargeting click-through rate (CTR) and conversions during this critical quarter and holiday season. We’ll also be highlighting a bunch… Read more »

What’s New In Perfect Audience?

Posted by & filed under Features, News.

We’ve been busy at Perfect Audience working on new features for you! Check out some of our major product releases in 2018. Each of these features will help expand the reach of your campaigns and/or improve performance. What’s New in Perfect Audience New Facebook placements – Perfect Audience now supports Marketplace and Messenger ads in… Read more »

Increase CTR and Conversion Rate with Multi-Product Dynamic Ads

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Product-specific dynamic ads are some of the strongest advertisements online retailers can use.  Showing someone the specific item they were looking at leads to a higher click-through rate and more conversions than just a static ad. What’s better than showing one product?  Showing multiple products in one ad!  Anyone who’s ever gone to Target or… Read more »

New Features and Holiday Retargeting Tips

Posted by & filed under Features, Win at Retargeting.

The holiday shopping season is in full swing.  Take advantage by giving your Perfect Audience campaigns a boost, and also by checking out a few new features we have to share. New stuff:   Instagram Retargeting – it’s here, and it’s #instagood.  Add Instagram retargeting to your Facebook campaigns.  Here’s why that’s a good idea,… Read more »