Posts Tagged with "Webinars" • Perfect Audience Blog

7 Targeting Practices You Can Implement Today

We’ve covered seven 15-minute strategies for setting up hyper-profitable campaigns — whether retargeting or not — plus some bonus material!

Metrics That Matter Most in 2020 | Webinar

Return on Investment (ROI) and Return of Ad Spend (ROAS) are the most meaningful metrics for tracking success according to our recent research with Ascend2.

How to Improve Your Campaign Performance 20% by Using Different Ad Sizes | Webinar

Are you overspending because you are failing to use one simple tactic?

Using multiple ad sizes (specifically those with lower competition) is something many advertisers overlook, but it has a huge effect on campaign effectiveness.

Live Optimization: Ads and Landing Pages

Watch our experts review and optimize real content…

Recent Changes in Programmatic Advertising – Original Research

New research by Perfect Audience and Ascend2 reveals what 213 marketing professionals are doing to optimize their programmatic advertising program.

Webinar Replay: Retargeting Beyond Facebook and Google

With Facebook and Google, you can reach roughly half of your potential global audience—but how do you reach the other half? And how do you go beyond basic functionality to develop powerful retargeting sequences? Could you be converting more prospects with a lower CPA?

Webinar Replay: How to Optimize Your Retargeting Performance

We had a great discussion on Thursday surrounding techniques to optimize your retargeting ads – and had some interesting questions and comments from our attendees!

Business Marketing Strategies for a Post Pandemic World Webinar Roundup: Your Questions Answered

Eric Stockton, Jalali Hartman, and Todd Lebo, the speakers from the webinar, Business Marketing Strategies for a Post Pandemic World, hosted a 14-minute post-webinar roundup to answer questions from the attendees. Here are a few of the questions answered:

Webinar Replay: Business Marketing Strategies for a Post Pandemic World

We’ve all been on a roller-coaster ride the past few weeks. The impact is real. Working from home. Entire industries turned upside down. Budgets cut. Shifts in customer spending. Adjustments in products and delivery of those products. The list goes on and on.
But bubbling up underneath all of the chaos is innovation. Opportunity for those that are agile and strategic.